When a hair care brand like Riffat Essentials came to ScaleviX, the brief was familiar: turn real work into marketing that actually moves the numbers. An organic hair-oil startup launching from zero — no store, no content, no acquisition engine.
We started with creative production, then layered in performance marketing and social media growth — briefed against the same goal, so nothing was made in isolation and every rupee of spend traced back to a result.
The outcome speaks for itself. We launched the brand end-to-end and built an AI-driven video creative system for the ads. The account is currently scaling at a 14x+ ROAS as an active, ongoing partnership. You can see more of these wins on our case studies page.
For any hair care business in Pakistan, the lesson from Riffat Essentials is simple: creative built for the campaign it runs in — backed by creative production and measured against revenue — is what separates an account that ticks over from one that scales.
Pure nature, real results — at a 14x-plus return.
